Due east

Service

Logo Design

Client

Private

Year

2024

A crest that tells a story.

Due East is a historic, coastal Maine home built in 1906. The client, a family who has owned this home since it was built, was looking for a crest of sorts that reflected both the character of the home and their family's legacy. The resulting logo features a refined illustration of a Herreshoff sailboat; a boat that has been in the family for decades and raced in numerous regattas. Rooted in the property's history, the logomark blends the traditional character of coastal Maine with modern sophistication.

Studio 29 // Elena Boggio

Designed by Elena Boggio

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